Thursday, 14 January 2010

BBC 'must end obsession with targeting under-35s' - Independent

BBC 'must end obsession with targeting under-35s': "

The BBC has been warned to stop chasing young viewers and mass audiences by wasting money on sports rights, such as for Formula One coverage, and formulaic game shows, such as BBC One's Hole in the Wall, that could be provided by commercial channels.



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